Client results
- 3 → 24 phone calls from the site per month Magnolia Avto
- 1 → 45 visits from Google a week within 6 weeks Instrumentic
28 / 28
pages moved, old addresses lead to the new ones
French Riviera Beauty
The site of a makeup and hair artist working at weddings and events on the French Riviera. The original design stayed one-to-one; everything underneath was rebuilt: the site left the builder for its own server, the enquiry form became easy to use, and every contact shows up in analytics and instantly in Telegram.
Keep someone else’s design — rebuild everything beneath it
A Côte d’Azur makeup artist’s site was beautiful — an author’s design we had no right to touch. But underneath lived Framer: a paid subscription, one form for a wedding and a commercial shoot alike, and analytics blind to WhatsApp enquiries.
We moved the site to our own server as an exact copy — 28 of 28 pages, old addresses redirected, a two-minute rollback at every step. We built the form with the owner: fields depend on the event type, and people choose how they want to be answered.
The first live enquiry — a wedding — arrived 2 days after the move. Analytics now sees 5 ways to get in touch, and the design stays the author’s — we do not pass it off as ours.
What the client came with
- The site lived on the Framer builder: a paid subscription and no way to change anything beyond what the editor allows.
- The enquiry form was the same for everyone: a wedding, a private event and a commercial shoot asked the same questions, and the preferred way to reply was not asked at all.
- Some clients go straight to WhatsApp or call, but analytics did not count those contacts — so there was no way to see what actually brings clients in.
Our solution
A move with no lost addresses
The site moved from Framer to its own server as an exact copy: 28 of 28 pages work, old addresses lead to the new ones, the owner’s email was left untouched. At every step a two-minute switch back to the old site was ready.
A form built with the owner
Fields depend on the type of event: for a wedding — who is getting ready; for a shoot — models, on-set support and duration. The date is required, since price and availability depend on it, and people choose how they want the reply — WhatsApp or email.
Enquiries in the team’s Telegram
Every enquiry lands instantly in the team’s Telegram group, and the person immediately sees confirmation that it was received. Bot spam is stopped before it is sent.
Contact analytics
GA4 counts form enquiries and taps on WhatsApp, phone, email and Instagram across all 28 pages. Now you can see which pages bring clients.
Search and AI assistants
A sitemap with change dates, a file for AI assistants, article markup for Google and preview cards for messengers. Page titles were rewritten around what people actually search for.
Stack and decisions
The outcome
The site’s design is the owner’s: we kept it one-to-one and do not present it as our work. Our part is everything underneath: server, form, enquiries, analytics and search.
What you can order for your business
Other projects
Magnolia Avto
A driving school with 6 branches in Kyiv: we moved the site off Wix onto its own hosting wit...Instrumentic
The workshop lived on a one-page landing where 24 “popular searches” led nowhere and a reque...Relocant
A full portal for people moving abroad: a knowledge base, calculators and an AI assistant th...Want to be the next case?
Start with an audit and a preview of your project.